JCM Global and CountR have entered into a new agreement that brings increased security, TITO, and innovative cashless payment solutions to the table games area of the casino.
Under the Master Distributor Agreement, JCM will distribute CountR’s TITA system, a table games payment solution that allows for TITO and POS transactions, along with high-speed and high-security currency validation using JCM’s MRX bill validator, all directly at the table game. JCM will distribute the TITA system throughout the North America, Latin America and the Asia Pacific regions.
“JCM has a long history of developing solutions that help our casino partners increase their security, efficiency, and player connections,” said Dave Kubajak, JCM’s senior vice president of sales, marketing and operations. “CountR’s TITA system is a unique solution that utilizes JCM’s technology and intellectual property, creating new buy-in methods for table games, increasing player convenience, and making table transactions more efficient. Combining JCM’s history of innovation with CountR’s TITA solution is a perfect partnership that will benefit casinos worldwide.”
“Combining CountR’s innovative and smart solutions with JCM’s robust products and services is a synergistic endeavor that creates the only end-to-end response for table operations’ most pressing needs and concerns,” said CountR Vice President of Global Sales Virginia Bellaton. “CountR TITA gives cash access to patrons, keeps chip inventory at the table, and brings complete transactional security and traceability. With the unrivaled system connectivity of CountR, TITA integration is a natural next step to TITO operations.”
The TITA system enables TITO transactions at the table game where a TITO ticket is issued to a player in exchange for their chips. For the operator, this reduces the number of table fills and drops per day, resulting in decreased table down time and increased hands per hour. For the player, this eliminates the need to stand in line to cash chips at the cashier’s cage and enhances their overall play experience. Players can redeem their TITO ticket at any redemption kiosk, or move freely from table games to slots or from slots to table games with their TITO ticket. The TITA system accepts and accounts for both TITO tickets and TITO promotional vouchers.
Additionally, JCM’s MRX bill validator reads two notes/TITO tickets per second, bringing the fastest bill validation solution to table games. The MRX can be upgraded to include JCM’s Intelligent Cash Box (ICB) system to provide the highest level of accounting.
In a separate release, JCM announced that the Hard Rock Hotel & Casino Sacramento at Fire Mountain, the brand’s first Vegas-style casino in California, which will open this month, has chosen to use JCM products in many roles across the property. This includes digital signage as well as bill validators, thermal printers, management systems, an intelligent cash box system, and a floor-wide couponing system.
Mark Birtha, president of Hard Rock Hotel & Casino Sacramento, commented, “We are thrilled to bring our unique brand to the region and deliver authentic experiences that rock when we open our doors… Part of that experience means world-class products that directly touch our guests, and we are very pleased to have JCM products play a role in our property.”
The new casino will include approximately 1,800 slot machines and table game positions.