Jennifer Fales, Vice President, Global Licensing and Social Casino, IGT

In this episode we sit down with Jennifer Fales (l.), IGT’s vice president of global licensing and social casino, to talk about the company’s iconic brands and how they’re evolving.

If there’s one brand that has stood as the most popular, longest-running and most iconic slot game, Wheel of Fortune is the one. Jennifer Fales has spent a decade promoting this brand and explains how IGT has kept the game fresh with new styles, platforms and hardware. As the TV version of the show has changed with its hosts leaving last year, IGT is keeping pace. She also talks about the Whitney Houston brand and how that has become very popular, spurring IGT to develop new styles of those games.  She spoke with GGB Publisher Roger Gros at the GGB booth at G2E in Las Vegas in October.

Articles by Author: Roger Gros

Roger Gros is publisher of Global Gaming Business, the industry’s leading gaming trade publication, and all its related publications. Prior to joining Global Gaming Business, Gros was president of Inlet Communications, an independent consulting firm. He was vice president of Casino Journal Publishing Group from 1984-2000, and held virtually every editorial title during his tenure. Gros was editor of Casino Journal, the National Gaming Summary and the Atlantic City Insider, and was the founding editor of Casino Player magazine. He was a co-founder of the American Gaming Summit and the Southern Gaming Summit conferences and trade shows.
Roger Gros is the author of the best-selling book, "How to Win at Casino Gambling" (Carlton Books, 1995), now in its fourth edition. Gros was named “Businessman of the Year” for 1998 by the Greater Atlantic City Chamber of Commerce and received the Lifetime Achievement Award from the American Gaming Association in 2012 as part of the annual AGA Communications Awards.

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