Sweden-based mobile gaming start-up supplier Kiggit is considering moving into the real-money online gaming space on the heels of its successful launch of a social football-betting game. Kiggit, the game went live a month ago. The application allows players to predict football matches, wager with virtual-currency betting slips and interact with friends.
Kiggit is even launching its own branded virtual currency, Kiggits, to be used in the game, which also features leaderboards, in-game statistics, live scores, proposition bets and an ongoing chat feature. It will soon be available on Android mobile devices.
“It is by no means the finished product, but we are extremely happy to now have live user data to work with—and reception has been really great with more than 8,000 predictions on football matches from a range of leagues made within the first month,” said Jakob Hagemann, CEO and co-founder of Kiggit, according to iGaming Business.
“We saw a need for fans to interact and compete around football. Traditionally, they may have been doing that by playing fantasy football games, put their money on matches via betting operators or an office pool, followed live scores on their mobile, and then have been communicating via Facebook or Twitter if they have not watched the matches together. We offer an app that will allow users to do all these things.”
Hagemann said these features make the Kiggit game perfect for real-money online casinos. “We consider the betting industry to be bit of a sleeping giant that has overlooked a lot of the dynamics in the social gaming business to have boomed on Facebook and mobile,” he said.
