Laos Readies for Tourism Boom

Scores of new hotels are under construction or on the drawing board in Laos in preparation for a forecasted surge in foreign tourism. Chinese travel is expected to lead the way in the years ahead, thanks to a planned new rail link from the capital of Vientiane.

At least 40 hotels, including five international chains, are scheduled to open in Laos over the next five years as the country becomes a more popular tourist destination.

Yang Fu Ning, general manager of Don Chan Palace, a luxury hotel in the capital of Vientiane, said international brands Ramada, InterContinental, Crown Plaza, Sofitel and Marriott were set to open hotels in the capital by 2019.

Three global brands, Mercure, Ibis and Best Western, have already opened their doors in Vientiane, and one regional brand has entered the World Heritage Site of Luang Prabang. Another 25 to 30 three- and four-star hotels are set to open in the capital, with some in other tourist cities.

Yang said about 300 hotels, resorts, guest houses, boutique properties and independent hotels are already in Vientiane, and most are owned and operated by locals.

“Laos is opening up for tourism right now,” he said.

A representative of the National Tourism Administration said Laos saw 3.7 million arrivals last year, generating income of US$600 million. The government is aiming for 3.9 million tourists this year and 10 million within five years.

The top five source markets are South Korea, China, Vietnam, Japan and Thailand. The number of American and European tourists also has significantly increased in recent years.

“In the next five years, the China market should become the largest portion for Laotian tourism due to a new high-speed train being constructed. The train will link Vientiane to Kunming in southern China, so a lot of tourists from China will be able to reach Laos easier and faster,” Yang said.

The Laotian government is also expanding Savannakhet Airport in the country’s south and improving attractions in all key destinations while working intensively to increase the number of border checkpoints and integrate with countries in the region and the world at large.

Currently, seven foreign airlines, including Thai Airways International, AirAsia and Bangkok Airways, and two local carriers are operating in and out Laos. Some of these airlines run charter flights during high season.

Last year, the European Council on Tourism and Trade named Laos the “World’s Best Tourist Destination for 2013,” which put the country on the global tourism map.