Bragg Gaming Group, Inc., a global B2B gaming technology and content provider, announced it has signed an international online casino content distribution agreement with Light & Wonder.
The agreement will see high-performing games from Bragg’s proprietary studios, Atomic Slot Lab, Indigo Magic, Wild Streak Gaming and Spin Games, added to Light & Wonder’s online ecosystem.
Exclusive content from the supplier’s Powered by Bragg partners will also be integrated, providing Light & Wonder with a wide selection of highly localized and unique titles.
The deal will encompass numerous European regulated markets as well as the U.S. and Canada, significantly growing the reach of Bragg’s content to new audiences, as well as strengthening the supplier’s casino offering with new titles.
“Light & Wonder is a world-leading platform and games provider, and this distribution deal will be hugely beneficial for us, as our content will be in front of new audiences through its large operator network boosting exposure of our games,” said Matevž Mazij, CEO of Bragg Gaming Group.
“We have focused on strengthening our content portfolio over the last year, and this partnership is a testament to the popularity and appeal of our games, which have been proven successful in markets globally.”
Steve Mayes, senior director digital partnerships at Light & Wonder, added, “We are thrilled to be working closely with Bragg, and are looking forward to offering their content across our network. This deal is a great showcase for the power of our aggregation platform and global scale. We already have a number of key operators lined up to launch Bragg games and excited to further expand our portfolio of games partners.”
