MGM GVC Interactive Partners with Sportradar for Sports Data

Sun, Nov 18, 2018

Sportradar has announced a deal to be the exclusive betting data provider to MGM GVC Interactive LLC for certain leagues. Sportradar works directly with the NBA and NHL as a distributor of league data. MGM currently has a marketing deal with both leagues.

Sports data company Sportradar has announced a deal to be the exclusive betting data provider to MGM GVC Interactive LLC for certain leagues

Sportradar works directly with the NBA and NHL as a distributor of league data and MGM currently has a marketing deal with both leagues.

MGM GVC Interactive is a shared venture between British-controlled bookmaker GVC Holdings PLC, which owns the Ladbrokes Coral Group PLC gambling company, and MGM Resorts International.

“We have a clear and simple objective—to provide our US customers with the best and broadest range of betting products in the market,” Adam Greenblatt, MGM GVC Interactive’s CEO said in a press release.

Swedish-based Sportradar which provides pre-game and live betting services and already services a large proportion of Nevada sports books. Kit also has sports data partnerships with the NFL, NASCAR, FIFA and UEFA.

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