Åsa Bredin, chief development officer of NetEnt, one of the leading internet casino software developers, has been named as Sweden’s seventh most powerful women in the digital industry, by the financial magazine Veckans Affarer in its article “Sweden’s Most Powerful Women in 2016.”
Breden recently joined NetEnt’s executive team. On her inclusion in the article she commented, “To achieve success within game development requires both creativity and a disciplined process. My role is to create conditions for our teams to succeed. I’m very proud and happy for the recognition!”
NetEnt CEO Per Eriksson commented, “It is good thing that strong and intelligent women are emphasized, as the need for more role models in the technology sector that can inspire other women is increasing. At NetEnt we’re confident that broadening the competence pool, at all levels, is the winning concept. We have set a goal to achieve a 50/50 gender balance by the year 2020. It is clear to us that gender balance and diversity delivers better results and increases innovation among employees.”