Montbleu Resort Casino & Spa in Stateline, Nevada is now called Bally’s Lake Tahoe.
Bally’s President and CEO George Papanier told the Tahoe Daily Tribune that MontBleu “is a premier entertainment asset that is commensurate with the iconic Bally’s brand. As such, and as part of our previously announced rebranding initiative, we look forward to renaming the property and integrating it into the Bally’s family.”
Last April, Rhode Island-based Twin River Worldwide Holdings bought Bally’s for $25 million along with casinos in Shreveport, Louisiana and Lake Tahoe.
The company later bought the Bally’s name, and embarked on a buying spree of gambling, technology, and content companies in its quest to become a perfectly integrated mix of in-person and online gambling and entertainment. The company owns 14 casinos, with acquisitions in Las Vegas and Pennsylvania awaiting approval by regulators.
As part of the upgrade, ground has been broken on the Tahoe South Events Center, on what used to be Montbleu’s parking lot.
“Additionally, capital improvement plans are under development that will enhance the property and complement Tahoe South Events Center,” Papanier said.
