Esports betting solutions provider Oddin.gg has been chosen by sports betting and platform provider Novusbet to help it expand its portfolio.
Novusbet operates primarily in Latin America and Africa. Going forward, its clients in those areas will gain access to Oddin.gg’s unique iFrame esports betting solution. This will allow them to target esports bettors throughout their operational areas, reaching tens of millions of potential new customers.
Oddin.gg co-founder and Managing Director Marek Suchar remarked, “This new relationship with Novusbet is the culmination of hard work on the part of both companies, as well as the recognition of the important role esports betting will play in the larger sports betting ecosystem. We are thrilled to be able to count on this new partnership to extend our reach and look forward to a long and prosperous relationship.”
Novusbet will implement Oddin.gg’s iFrame this year, giving their clients access to tournaments and events for titles like CS:GO, Dota 2, and League of Legends, already household names in the fast-growing industry.
Novusbet Operations Manager Simone Suppa said Oddin.gg’s esports betting solutions “stand apart in a market that is seeing greater competition. We are excited to be able to launch their iFrame for our clients, who will benefit from the innovation and advanced technology that Oddin.gg continues to bring to the esports space.”
The esports ecosystem has been rapidly evolving over the past decade with explosive growth over the past two years. Esports betting is changing to reflect the developments. Many traditional sportsbooks around the world have embraced esports betting as a core component of their betting markets, poised to tap into a source of revenue that is expected to reach $13 billion by 2025.