The Iowa Tribe of Oklahoma has launched BetConstruct USA’s Mobile Social Casino System. The agreement gives BetConstruct the opportunity to supply sports wagering to the GreySnow Group, an enterprise operated by the tribe, once the state approves sports bets.
The Iowa Tribe owns and operates two land-based casinos and
a travel plaza with slot machines in Oklahoma.
BetConstruct’s social platform, integrated with a land-based loyalty program, will enable the tribe to monetize players with virtual currency while building a digital CRM to engage patrons when they’re off-property.
“We are pleased to partner with the Iowa Tribe of Oklahoma with our social casino solution,” said Anna Shahbazyan, regional director of BetConstruct USA. “The GreySnow Group are a long-lasting partner of BetConstruct and we look forward also to deploying our sport betting system once the regulation is in place. Meanwhile we will work with
them to engage and increase their patron base by stimulating the frequency of on-property visits and cross promoting online/offline channels.”
Stephan Burris, General Manager at Cimarron Casino commented: “Cimarron Casino Enterprise is excited to partner with BetConstruct on the launch of the new app. We want our patrons to be familiar with what we believe will be a big part of the future of casino entertainment. This application offers a small example of what’s to come while further
enhancing our relationships with our patrons through rewards and direct marketing.”
