Pariplay Announces Fusion

Pariplay has launched Fusion, an online gambling content aggregator platform.

Pariplay has come out with a new online gambling content aggregator platform titled Fusion.

The platform provides operators with access to hundreds of online casino, instant win, scratch card and bingo games developed by leading game developers as well as Pariplay’s own titles, the company said in a release.

Developed using a RESTful API to ensure maximum compatibility, Pariplay’s content aggregator platform connects operators to many of the iGaming industry’s leading online casino content providers, including Microgaming, NetEnt, and Evolution Gaming among others, the company said.

“To be successful in 2016, iGaming brands need to offer players the most sophisticated and diverse selection of branded gaming content on the market,” said Adrian Bailey, managing director at Pariplay Ltd. “Our new content aggregator network Fusion allows operators to efficiently and cost-effectively overcome the twin challenges of diversifying their game portfolio and ensuring that their brands’ player acquisition and retention is maximized.”

The network also provides access to Pariplay’s own extensive portfolio of games developed by the company’s in-house studio.