Playtech has created a live casino studio area for Betfred which features both live roulette and blackjack games and is the first live studio for the brand.
The specially designed area is hosted by dedicated Betfred dealers in specially designed uniforms featuring the company’s brand color scheme, Playtech said in a press release.
The room was designed with feedback from Betfred players and the Warrington-based operator’s investment in the dedicated space in Playtech’s flagship Live Casino facility in Riga is a major step forward in the expansion of its live offering, the release said.
“With our new bespoke Live Casino studio, we wanted to create something really special for our players, and we’re confident that the finished product will exceed their expectations”, says Rakesh Chablani, Managing Director, Betfred. “This is a major achievement that we believe will be a game changer for our Live Casino product.”
The launch of the studio continues Playtech’s long-standing relationship with Betfred. In 2017, Betfred confirmed an extension to its contract with Playtech, extending its content and services provision agreement until at least 2020, the release said.
