Leading online gaming supplier Playtech announced a new partnership with Kindred Group to launch its award-winning casino (RNG) offering across Kindred Group’s nine brands, including flagship brand Unibet.
Following the initial launch on Unibet’s U.K. and .com sites, Playtech Casino will subsequently be rolled out across further regulated markets including Sweden, Belgium and Romania.
Kindred Group is a leader and innovator within the online gambling industry with an approach that focuses on delivering world-class digital entertainment to its substantial, international customer base, and shares Playtech’s values of raising standards in safer gambling and responsible business, according to a joint press release.
Kindred brands will now access Playtech’s latest game releases, such as the Age of the Gods suite and the Fire Blaze Jackpot series, all produced by its game studios including Origins, Quickspin, Vikings, Rarestone and Ash.
“Playtech’s innovative and engaging content will provide a fantastic level of entertainment to our international audiences, and we’re delighted to be working with them,” said David Robertson, head of casino at Kindred Group. “This will be a very exciting partnership for both companies, and we look forward to developing this partnership further in the months and years to come.”
“We are thrilled that Kindred Group has chosen Playtech as its technology partner, highlighting the continued strength of our casino offering,” said Shimon Akad, chief operating officer for Playtech. “This is a great example of Playtech’s commitment to partnering with the right companies to bring great entertainment to new and growing markets.”