Pragmatic Play, a leading content provider to the iGaming industry, has signed a deal to supply its premium slots catalogue with tier-one operator Admiral Casino, offering a richer presence in the key U.K. market.
The deal sees Pragmatic Play’s full suite of over 200 slot titles delivered to Admiral Casino’s customers including its latest releases, the Ultimate 5, Colossal Cash Zone, Gates of Valhalla and Rock Vegas. These games sit alongside hugely popular legacy titles such as Wolf Gold and the John Hunter series.
The U.K. online brand of Austrian gaming giant Novomatic AG, Admiral Casino offers Pragmatic Play further exposure in the largest market in Europe and allows the provider to continue its global growth strategy across regulated markets.
“We are delighted to be able to offer our popular portfolio to a greater number of players in the U.K. by partnering with such key brand in the market,” said Yossi Barzely, chief business development officer at Pragmatic Play. “Widening our distribution network with reputable online casinos such as Admiral means giving our audience more opportunities to enjoy and engage with our leading products.”
Richard Poole, Admiral Casino operations director, said, “We pride ourselves on the delivery of a first-class casino entertainment experience to our customers, so we are delighted to be partnering with Pragmatic Play and offering their vast array of quality slots games. We’re looking forward to the positive reaction of our players following this significant addition to our games offering.”
Pragmatic Play currently produces up to five new slot titles a month, while also delivering live casino and bingo games as part of its multi-product portfolio, available through a single API.
