Reflex Gaming has teamed up with award-winning First Look Games in a partnership that will enable Reflex to extend the reach of its new online games in the global iGaming affiliate and player community.
Reflex Gaming has been a U.K. market leader in the analogue and digital machine markets. The omnichannel games developer broke through in the online slot games market in late 2020 with the retro classic Moley Moolah. Desperate Dawgs soon followed, with William Hill reporting that the game was amongst its Top 3 most successful releases of 2021.
Mat Ingram, CPO at Reflex Gaming, said, “We have an exciting roadmap of game launches planned between now and year-end. Our collaboration with First Look Games, will help us to realize our goal of extending our affiliate offering beyond the U.K. and into global markets.”
Tom Galanis, managing director at First Look Games, added, “We’re the largest network available within the industry, connecting game developers with worldwide affiliates and players. We’re excited to welcome Reflex Gaming on board and we look forward to promoting their upcoming releases.”
