Ruby Seven, Genesis Announce Distribution Deal

Ruby Seven Studios and Genesis Gaming have signed a deal under which Genesis content will be licensed for use in Ruby Seven social casino games.

Ruby Seven Studios and Genesis Gaming have entered an agreement to license Genesis Gaming’s content for use in live and future social casino games developed by Ruby Seven Studios. The content agreement will grow Ruby Seven Studios’ portfolio of slot games for its top-rated social casino titles, while allowing Genesis to expand further into the social space.

Under the agreement, Genesis Gaming will license its top-performing titles—including Robyn, Rich Panda and Lion Dance Festival—for use in TropWorld Casino, Lucky North Casino, and the upcoming title for Pechanga Resort and Casino. This content agreement expands Ruby Seven’s slot portfolio with further well-known casino floor titles for mobile and tablet devices, Facebook and web platforms.

Since its launch in 2008, Genesis Gaming has developed over 200 slots titles for land-based, online and social casinos. “As a content provider, partnering with a top-ranking social gaming company will expand our reach and get our content out where it belongs—with the players,” said Baldy Rakhra, vice president of business development, Americas, for Genesis. “We are excited and look forward to this partnership.”

Michael Carpenter, president and CEO of Ruby Seven Studios, added, “By including Genesis Gaming’s content, we are able to provide an enhanced player experience with top-performing titles. We’re delighted to be partnering with this great team of game designers, and can’t wait to release their content to our players.”