The Association of South African Bookmakers (SABA) has endorsed a gaming industry created initiative called the All-in Diversity Project.
SABA, which represents both corporate and independent bookmakers in South Africa, has also committed to be a strategic partner of the initiative and to promote diversity and inclusion in the gaming industry.
SABA CEO Sean Coleman issued this statement: “Our mission statement and the goals and objectives of the All-in Diversity Project align perfectly to provide our members with a platform to support a diverse workplace and leverage the effects of diversity to achieve a competitive business advantage.”
All-in Diversity Project co-founder Christine Thakor-Rankin commented, “Africa continues to be one of the world’s most exciting emerging markets, and we are very proud to welcome the continent’s pre-eminent industry association to the project.”
Recently All-in Diversity Project announced a partnership with the UK-based Business Standards Institution to create a code of practice that will promote diversity and equality.