Scientific Games Corporation announced the launch of “Playboy Don’t Stop the Party! Featuring Pitbull,” a multi-line video slot designed for both land-based and online play that features both the Bally franchise Playboy brand and the music of global star Pitbull.
“This groundbreaking partnership between two of the world’s most recognized and popular consumer brands features the Playboy brand and Playboy Bunnies alongside the new face of Playboy—global music superstar and Playboy brand ambassador Armando Christian Perez, also known as Pitbull,” said the company in a statement.
Along with the land-based casino launch, Playboy Don’t Stop The Party! Featuring Pitbull is also available through Scientific Games’ Play4Fun social casino network on both desktop and mobile through its SG Universe product. SG Universe enhances a casino’s ability to build an engaged online player community and to keep their brand top-of-mind between casino visits.
The highly stylized land-based slot game features a five-level near-area progressive, single-level wide-area progressive options, and multiple bonus features comprising Mr. Worldwide Wild Reels, Random Wild Patterns, Give Me Everything Free Games, and the Don’t Stop the Party in-game bonus. Hit singles from Pitbull, combined with the enhanced Pro Sound Chair, add energy and turn the game into a party-like experience.
The casino version is featured in the Alpha 2 Pro Theater cabinet, a cinematic, immersive setup featuring the Pro Sound Chair.
“We are ecstatic to launch Playboy Don’t Stop The Party! Featuring Pitbull across both land-based and online channels,” said Derik Mooberry, group chief executive, gaming for Scientific Games. “Our customers have been eagerly anticipating this game because of its high energy, its engrossing bonus events, the chance to win a life-changing progressive jackpot, and most of all, its combination of Playboy and Pitbull, two of today’s most provocative consumer brands.
“Pitbull’s music, synchronized with game play and enhanced by our Pro Sound Chair, makes people feel good, and that is what slot game entertainment is all about.”
Scientific Games and Playboy have maintained a 17-year relationship, resulting in numerous popular game titles such as Playboy Hot Zone, Playboy Muy Caliente, Playboy Platinum, Playboy Prizeball and Playboy Club, among others.
Playboy Don’t Stop The Party! Featuring Pitbull is approved in several jurisdictions worldwide and is now available for casinos to order.
