Social Casino Games Mobile Share Grows

Fri, Apr 25, 2014

Mobile devices now account for nearly 50 percent of revenue from social casino games according to Eilers Research.

Mobile devices claimed a bigger share of the social casino games in the first quarter of the year according to market analyst firm Eilers Research.

Mobile devices brought in 46 percent of all social casino game revenues worldwide. In the first quarter, mobile grew 13.8 percent from the previous quarter, while Facebook desktop social casino game revenues were down 0.8 percent, the firm said.

Mobile is expected to bring in the majority of social casino games revenue by the end of the year.

Caesars Interactive Entertainment, publisher of Slotomania and Bingo Blitz widened its lead as the sector’s top company in the first quarter, growing its market share to 17.8 percent, up 15.7 percent from the previous quarter. The company offers both mobile and Facebook games.

Eilers predicts that the social casino game market will grow 31 percent in 2014 to $2.6 billion.

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