Spotlight 29 Has New Marketing Director

A veteran in casino marketing, Matthew Bruce, has been named director of marketing by the Spotlight 29 Casino and Tortoise Rock Casino in California’s Coachella Valley. Bruce has been marketing manager for both casinos.

Matthew Bruce has been named director of marketing by the Spotlight 29 Casino and Tortoise Rock Casino, which are owned and operated by the Twenty-Nine Palms Band of Mission Indians in California’s Coachella Valley.

In his new job, Bruce will be in charge of the marketing department, which includes advertising, promotions, loyalty programs, special events, player development and database marketing at both casinos.

Bruce was previously marketing manager for both casinos and has 13 years of gaming experience in the Southern California market, including as casino marketing manager on the team that opened the Agua Caliente Casino Resort Spa.