Aristocrat Partners with Princess Cruises
Aristocrat Gaming announced it is now a promotional partner for Princess Cruises. Aristocrat Gaming will design innovative gaming experiences for guests onboard Princess ships as well as create promotions with land-based casinos that offer Princess cruises as rewards.
Onboard Princess ships, guests also can look forward to themed slot gaming zones, including the recently unveiled Buffalo Zone by Aristocrat Gaming on the all-new Sun Princess ship. The dedicated Buffalo Zone brings the most iconic brand and series of games from Aristocrat Gaming together in one convenient space for players.
Zitro Places New ‘Ultra Lounge’
Slot supplier Zitro announced the placement of a new “Mega Lounge” at Bingo Godel Quilmes in the province of Buenos Aires. This concept, unique in the industry, is part of the recent expansion of the gaming hall and reinforces the commitment to Zitro, consolidating it as the strategic supplier in this new stage of the renowned Bingo.
The Mega Lounge, located in an exclusive area of the gaming hall, combines different cabinets and a wide game library with various themes and mechanics. These games share an interconnected Mega jackpot progressive.
Due to the number of cabinets contributing to the Mega Jackpot, it appears more frequently, creating an exciting community celebration experience known as the ‘Eco-celebration’. This event is enjoyed by all customers playing in the Lounges’ cabinets at the moment they win the prize.
Unibet, NHL Renew Partnership
Kindred Group, under its flagship brand Unibet, has announced a multi-year renewal of its partnership with the National Hockey League (NHL) in Sweden.
The partnership solidifies Unibet as the leading operator for ice hockey betting in Sweden and enables the NHL to continue to serve its robust fanbase in the country.
“We are incredibly proud to extend our partnership with the NHL. Together, we will continue to showcase the excitement and energy of the league, bringing fans even closer to the game,” said Philip Lagström, General Manager Kindred Group Sweden.
“Unibet has been a dedicated partner in helping us increase our engagement with passionate hockey fans in Sweden,” said NHL Vice President of NHL Business Development and Partnerships International John Lewicki.
IGT Renews Swedish Lottery Contract
International Game Technology PLC announced that its subsidiary, IGT Global Solutions Corporation, has signed a three-year contract with La Française des Jeux (FDJ), the operator of the French National Lottery, to deliver instant ticket games.
This contract was awarded following a competitive procurement process, and reflects a longstanding partnership between IGT and FDJ.
An important element in IGT securing the FDJ contract was IGT’s dedication to responsible business practices across its global operations which are in alignment with FDJ’s business goals and sustainability priorities, the company said in a press release. These practices include sourcing paper from FSC-certified suppliers, using non-toxic inks and coatings and implementing processes designed to reduce emissions, ensuring environmentally conscious production without compromising innovation or quality of the tickets.
Mohegan Gaming Partners with Gaming Analytics
Mohegan Gaming announced a multi-year partnership with Gaming Analytics (GA) to integrate AI solutions across its properties. This strategic collaboration encompasses Mohegan properties, including Mohegan Sun (Uncasville, Connecticut) and Mohegan Pennsylvania (Wilkes-Barre, Pennsylvania) pending all regulatory approvals, with additional expansion to other locations planned.
Mohegan will implement a full suite of GA’s AI-driven modules across slots, marketing and player development, as well as a host module designed to streamline operations, improve decision-making and boost guest experience.
“Our partnership with Gaming Analytics was driven by their robust platform that integrates player development, campaign management and enterprise alignment tools into one comprehensive suite,” said Ray Pineault, president and CEO of Mohegan. “This integration will streamline our operations, enhance efficiency and support our strategic business goals.”
Marker Trax Names Jennifer Galloway VP, General Counsel
Cashless payments solution provider Marker Trax has added Jennifer Galloway to its team as its vice president and deputy counsel.
Reporting directly to Chief Legal Officer Mark Hemmerle, Galloway comes on board to help guide the company’s financial compliance and legal strategies.
Galloway brings more than 15 years of experience in consumer financial law, regulatory compliance, and business law, with a focus on the financial services sector. Most recently, she served as assistant general counsel at Elevate, where she oversaw compliance for the company’s consumer lending products and provided guidance on various state and federal regulations.
Umpqua Joins IGSA
The International Gaming Standards Association (IGSA) has added Umpqua Indian Development Corporation (UIDC) as a new Gold member.
UIDC is the business division of the Cow Creek Band of the Umpqua Tribe of Indians. “We are delighted to be a part of IGSA, and we look forward to contributing to the creation of standards that affect our casino operations in the fast-growing gaming industry,” said UIDC President John McCafferty.
IGSA President Mark Pace said, “We are thrilled to welcome Umpqua Indian Development Corporation to IGSA. Since its founding, IGSA has been laser-focused on creating standards that streamline technology adoption and implementation for operators, and we look forward to UIDC’s essential participation in IGSA Standards development.”
