Zitro Lunches Concept Cabinet Line
Zitro has officially launched Concept, its new cabinet line featuring three form factors—Concept Prime with a 55-inch screen, Concept Prime-J with a 55-inch curved screen, and Concept Deluxe with three 32-inch screens—offering features that provide total immersion in the gaming experience.
Among its innovations is its exclusive Magic Lighting. With over 10,680 lumens, this feature offers a light show synchronizing with the game, creating an immersive atmosphere on the gaming floor. Additionally, its XXL deck offers a level of comfort never seen in the industry.
The Concept line has been designed to maximize space on gaming floors, adapting to any configuration. Its efficient design allows for different bank arrangements, optimizing the available area.
ECA Launches Strategic Supplier Partnership
The European Casino Association (ECA) announced the establishment of the ECA Strategic Supplier Partnership, an initiative to foster collaboration between the association and select partners supplying the land-based casino sector.
The exclusive partnership aims to enhance industry cooperation and facilitate dialogue with policymakers and stakeholders on matters of mutual interest.
The ECA welcomes four major suppliers as its inaugural Strategic Supplier Partners: Aristocrat, IGT, Light & Wonder, and Novomatic.
The partnership aims to advance responsible practices within the licensed gaming sector while fostering a collaborative environment for industry stakeholders. By facilitating dialogue with European authorities, the members seek to address crucial issues and promote fair regulatory frameworks.
Marketing Boot Camp Set for New Orleans
Casino Marketing Boot Camp, the premier hands-on training program for casino marketing professionals, has announced its annual signature event, which will take place in New Orleans March 24-26, 2025, at the Hyatt Centric French Quarter.
Now in its seventh year, Casino Marketing Boot Camp has expanded its reach with regional events across the country, but the New Orleans gathering remains the only comprehensive, 360-degree exploration of casino marketing.
Known for its small-group, interactive format, Casino Marketing Boot Camp delivers an unmatched opportunity for attendees to immerse themselves in practical learning, gaining skills and strategies they can immediately implement at their properties. With sessions covering every aspect of casino marketing, participants leave with new knowledge and actionable plans ready for activation.
“Casino Marketing Boot Camp has become a truly transformative experience for attendees,” says Julia Carcamo, president and chief brand strategist of J Carcamo & Associates and founder of Casino Marketing Boot Camp. “Our New Orleans event goes beyond theory to give marketers the tools to elevate their strategies and make a measurable impact.”
Novomatic Announces BEGE Launches
Gaming supplier and operator Novomatic AG announced the products and solutions it will display at the Balkan Entertainment and Gaming Expo (BEGE) Nov. 27-28 in Sofia, Bulgaria.
Among the products to be displayed:
The Diamond XTM 1.55J cabinet will showcase the latest linked progressives, including Cash Flood Link and Gods & Legends Link. Also being presented in the elegant cabinet will be the unique Linked Progressive Xtension Link Volume 2, which has quickly become a favorite with operators and players alike, with its clear above-floor average and regular top-floor performances in many casinos across different markets.
Also highlighted will be the Superia Games Link 1, which comprises 25 classic and recent titles from the player favorites Cash Connection and Golden Link.
BetMGM Vegas Golden Knights Extend Partnership
BetMGM, a leading sports betting and iGaming operator, announced an extension of its partnership with the NHL’s Vegas Golden Knights through the 2026-27 season. As part of the agreement, BetMGM will continue as an Official Betting Partner of the Vegas Golden Knights with prominent signage on the Knight Tron and throughout T-Mobile Arena as well as co-branded content and exclusive promotions.
The partnership also features multiple fan engagement opportunities including watch parties and Toshiba Plaza activations.
Evolution, FanDuel Extend Partnership
Evolution, a leading B2B online gaming content producer, announced a three-year extension of its U.S. agreement with FanDuel Casino.
The extension reaffirms Evolution as FanDuel’s sole provider of core live-dealer casino games. Under the terms of the extension, FanDuel players will continue to have access to Evolution and Ezugi’s full portfolio of live-dealer casino games, along with top-performing slots from NetEnt, Red Tiger, Big Time Gaming and Nolimit City.
This is the second extension of the original partnership agreement which began in 2020.
