TAG Media, a leading iGaming affiliate marketing consultancy based in Europe, has launched its first affiliate website to the New Jersey market. US-Odds.com is an affiliate portal catering to American players that combines review-based and computer picks on all major sports, including professional and college football, baseball, ice hockey and basketball, with high quality free to play games, starting with a $1 million jackpot sports lottery American football picks game.
“The regulated U.S. market represents a highly exciting opportunity for TAG Media as we embark on a new challenge,” said TAG Media Managing Director Tom Galanis. “Whilst this is our first foray into the portal world, our team brings vast expertise in the iGaming affiliate marketing space and we are thrilled with the content we are putting together for New Jersey sports fans. To be the first affiliate to offer up a $1 million F2P jackpot breaks new ground for the industry.”
The million-dollar jackpot game, powered by Incentive Games, is free to enter for players across the U.S. They must correctly pick the winning margins of 8 NFL games each week to land the $1 million prize, which is insured by iGaming-specialist RISQ.
Operating initially under a vendor registration from the NJ Division of Gaming Enforcement, TAG Media’s stride into the U.S. sports betting market comes alongside its continued master affiliate and affiliate management activity in Europe.
Galanis added, “It’s business as usual with regards to our existing consultancy business in Europe, where we don’t intend to venture in to the portal space. However, we are confident that our work on US-Odds.com will bring the same energy that has placed us at the heart of iGaming affiliate marketing in Europe to the U.S.”
As an iGaming marketing consultancy, TAG Media maximizes revenue streams for its clients by developing digital marketing strategies & partnerships and optimizing the customer journeys, user experiences, player conversion and lifetime value attached to them across the iGaming and social gaming space.
