The Prairie Island Indian Community and Greentube recently launched the digital gaming platform playTIcasino, offering a range of slot and gaming options similar to those found at the tribe’s Treasure Island Resort & Casino in Welch, Minnesota–now one of the first casinos in the state to launch a digital gaming platform. Officials said playTIcasino is designed to engage players and entice them to visit Treasure Island.
Prairie Island Tribal Council President Shelley Buck said, “We looked to Greentube to create a branded social gaming platform that allows our players a chance to experience Treasure Island in a new and exciting way. With playTIcasino they can now play their favorite Treasure Island games anytime and anywhere, which increases brand loyalty and allows our guests to play individually, connect with friends via Facebook and even compete in tournaments.”
Greentube North America President of Market Development Gabriel Cianchetto said, “We partnered with Treasure Island because they value innovation, as opposed to merely following others. Our collaboration produced a social casino that engages players via a complex experiential criterion that includes external entertainment, prizes, player incentives and more. The days of engaging players on just their game preferences have passed.”
