Vegas Hits the Jackpot with 40 Million Visitors

Sat, Dec 20, 2014

For several years, Southern Nevada has been this-close to an impressive benchmark: 40 million annual visitors. In mid-December, just two weeks before the New Year, Las Vegas and environs finally made the magic number, and may record 41 million guests before the New Year.

Tourism a B annual industry

The fireworks will start a little early in Las Vegas this year.

The Las Vegas Convention and Visitors Authority announced last week that the city and the greater Southern Nevada area have finally reached a record-breaking 40 million annual tourists.

According to the Las Vegas Review-Journal, with people coming to town for the New Year’s Eve festivities, the final count could be closer to 41 million.

“Las Vegas couldn’t have reached this milestone without the continued investments of our resort partners and the more than 40 million people who came to experience all the destination has to offer,” Rossi Ralenkotter, president and CEO of the authority, said in a statement.

“Ongoing developments in the destination, including new, renovated and rebranded resort properties, exciting new attractions, world-class entertainment, incredible culinary offerings and more are what keep first-time visitors and loyalists returning to Las Vegas time and time again,” Ralenkotter said.

Tourism officials are celebrating the achievement with special giveaways. Tourism in the Silver State generates $45 billion annually and supports 376,000 jobs, the Review-Journal reported.