WEEKLY FEATURE: Hard Rock Buys Back Vegas Brand

Hard Rock International’s acquisition of the name “Hard Rock Las Vegas” positions the gaming powerhouse for expansion into the city. The timing could be just right, with some of Caesars’ and possibly MGM’s Strip properties expected to hit the market soon. Hard Rock currently operates a Hard Rock Café (l.) on the Las Vegas Strip.

WEEKLY FEATURE: Hard Rock Buys Back Vegas Brand

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