William Hill Exits Portugal, Estonia

William Hill eliminated its betting and gaming services in Estonia and Portugal effective June 28, citing recent regulatory developments.

British betting giant William Hill Plc. ended its betting and gaming services in the Estonia and Portugal markets, citing “recent regulatory developments” as prompting the company’s exit.

The operator send email communications to its affiliates and media partners stating that its services for the markets would end on June 28. Affiliates and media partners have been instructed to remove all William Hill marketing inventory.

William Hill has further instructed Estonian and Portuguese players to withdraw any existing funds.

“We would like to inform you that following recent regulatory developments in Estonia and Portugal, with effect from June 28, 2015, William Hill will cease to accept business from customers in Estonia and Portugal,” said the communication to affiliates and partners.

“We would like to take this opportunity to thank you for all your efforts and our joint work together over the past years in the Estonian and Portuguese markets. We value your cooperation and contribution and, though William Hill is obliged to cease to accept business from customers in Estonia and Portugal for the time being, we are confident that we will have the opportunity to work together in the future.”