
Wynn Resorts has completed its purchase of Crown Resorts’ London casino, with the venue to be renamed Wynn Mayfair.
Wynn brokered the deal with Crown in January this year. Crown has been seeking to reduce its non-core assets outside Australia and had hoped to complete a sale in H2 2025.
Situated in London’s Mayfair district, the newly named Wynn Mayfair spans two townhouses on Curzon Street. It features a range of gaming options such as 20 gaming tables, in addition to a roof-top terrace and bar area.
“The prestigious Mayfair casino location expands Wynn’s footprint in Europe and the Middle East ahead of Wynn Al Marjan Island resort opening in the UAE in early 2027,” Wynn said, confirming the purchase.
Royalty and Celebrities at Mayfair Venue
The venue has been operating since the 1960s and began life as the White Elephant Club, a dining club. In its early years, it welcomed a host of famous faces through its doors, including notables such as actors Richard Burton and Roger Moore, singer Shirley Bassey and Princess Margaret.
In 1992, owner John Aspinall renamed the venue Aspinalls and transformed it into a casino. Crown Resorts took ownership of the property in 2011 and operated it under the name Crown London ever since.
Commenting on the sale in January, Crown Resorts CEO David Tsai said it allows for investment in core Australian assets.
“The sale of Crown London aligns with our strategy to invest in our Australian assets and customer offering to deliver sustainable growth for the business in our core market,” Tsai said.