AGS Interactive (AGSi), the iGaming division of Las Vegas-based slot manufacturer AGS, has signed an agreement with Hostess Brands, LLC to create an online slot game centered around the legendary Hostess Twinkie snack cake.
AGS will launch “Twinkie 7s” on its successful Lucky Play Casino social casino app for iOS.
“The launch of Twinkie 7s is an exciting milestone for AGSi, and significantly bolsters our growing library of social casino titles,” said Mani Honigstein, general manager of AGSi. “Equally exciting is our new partnership with the iconic and beloved Hostess brand, which creates potential for more opportunities in the future. We are confident that Twinkie 7s will not only resonate well with the millennial demographic on social casino
channels, but also with long-time fans of the classic treats.”
The game features some of Hostess’ most popular treats—Ho Hos and Sno Balls in addition to the iconic Twinkie—as bonus symbols. Earning a certain amount of these bonus symbols
triggers a Triple Wheel Bonus round, leading to larger wins.
This launch comes on the heels of AGS’ recent acquisition of RocketPlay, a renowned developer of social casino titles for mobile devices based in San Francisco with a development studio in Tel Aviv, Israel. Since acquiring RocketPlay, which AGS rebranded as AGSi, several of the company’s popular land-based slot titles have been integrated into AGSi’s flagship app, Lucky Play Casino, and its recently launched iOS app, Vegas Fever.
Among the titles available for play on Lucky Play Casino for iOS are Royal Reels, So Hot, Monkey in the Bank and Golden Panda.
“Having land-based game content available on social platforms is essential for building brand awareness, and enables us to offer tried-and-true games with proven math models,” said Honigstein. “Games like Royal Reels and So Hot have been
successful on live casino floors for a long time. That success has translated well in the social space, where our mobile users enjoy the same dynamics that made the land-based games so popular.”
Lucky Play Casino is also currently available for Android devices, and AGSi has plans to integrate land-based titles onto that platform in the near future. Additionally, the company is working to release an Android version of Vegas Fever.
