Slot and online content supplier Amaya Gaming Group Inc. announced that one of its subsidiaries has entered into a licensing agreement with Fertitta Acquisitions Co, LLC, d/b/a Ultimate Gaming, to provide online gaming content to Ultimate Gaming in New Jersey.
Ultimate Gaming operates an online casino in conjunction with Trump Taj Mahal in New Jersey at ucasino.com. Under the new agreement, ucasino.com will offer a wide selection of Amaya’s proprietary games that are available on its Casino Gaming System (CGS) platform. The agreement allows for the potential integration of other gaming websites operated by Ultimate Gaming to CGS in the future.
Ultimate Gaming is a majority-owned subsidiary of Station Casinos LLC.
“We are excited to provide Ultimate Casino’s players with access to Amaya’s leading selection of online casino content,” said Ultimate Gaming CEO Tobin Prior. “Providing high-quality, engaging and entertaining games from top content providers like Amaya is key to delivering the best possible experience to our players.”
Approximately 70 of Amaya’s library of hundreds of proprietary games have already been certified for real money play in New Jersey, including top performers like Bars & Bells, Frogs ‘n Flies, Serengeti Diamonds and Chilli Gold. The library of slots, video poker and table games includes shared jackpots and branded titles. Additionally, HTML5 versions of popular games for mobile casinos will also be made available.
“We’re extremely pleased to add Ultimate Gaming to our growing list of licensees providing our online casino content for real money gaming in New Jersey,” said David Baazov, CEO of Amaya. “Having established a strong reach in the nascent U.S. market, we will be looking to increase our market share on our licensees’ websites by providing new and innovative gaming content, an increasing selection of HTML5 games, and online and mobile versions of popular game titles that are currently on our land-based gaming machines.”
Under the terms of the agreement, Amaya would receive a percentage of the aggregate net revenue generated on its games as well as a percentage of the aggregate net revenue generated on any third-party games passed through the CGS.
Amaya doubled its revenue in 2013, despite earnings described by the company as “slightly below guidance” for the 12-month period. The company reported that revenue totaled $154.5 million (€112 million) in 2013, an increase of 102 percent on the $76.4 million achieved in the previous year.
Amaya had set an initial guidance of $156-167 million for the year, with the actual figure falling just short of this.
“We’re pleased with the development of our business in 2013, specifically the growth of our land-based gaming solutions, the launch of our interactive gaming solutions into the emerging U.S. market, and the bolstering of our lottery solutions through the acquisition of Diamond Game,” Baazov said. “The corporation’s revenue was slightly below guidance primarily due to the decline in our hosted casino revenues from WagerLogic, which we sold subsequent to year end.
“Adjusted EBITDA from our current business, excluding assets and liabilities held for sale, was in line with our expectations.”
