FanDuel and the NBA will collaborate on a partnership this season. The sportsbook, an official sports betting partner of the league, is the only operator offering a three month NBA League Pass. Also in the goodie bag, new real-time features.
Current and new customers who wager with FanDuel during the early portions of the season will access the League Pass deal until December 11. The NBA’s global membership program, NBA ID, will also receive exclusive benefits through use of the FanDuel platform.
FanDuel will introduce a new FanDuel highlight known as “The Pulse,” which permits bettors to pursue the top basketball stories and place wagers in real time during critical times in the game. The new attraction will introduce new options as action unfolds, which makes it easier to understand the game in real time.
Another element, live same game parlay betting on all NBA games this season, gives bettors an opportunity to design parlays as the game progresses.
FanDuel’s Chief Commercial Officer Mike Raffensperger said: “FanDuel is committed to offering the top sportsbook product on the market and elevating the entertainment experience for fans this NBA season.
“This year, we’re leveraging the power of our NBA partnership to create an ecosystem where fans can bet on pivotal moments in a game in real-time and watch to see the results, elevating their sports betting and entertainment experience.”