Bally Interactive and Dafabet to Sponsor London’s ‘Fire & Ice’

Bally Interactive and Dafabet will be the headline sponsors of this year’s “Fire & Ice” internet gaming networking party held during the February ICE Totally Gaming trade show.

The organizers of Fire & Ice, an iGaming network event held in concert with the ICE Totally Gaming trade show and the London Affiliate Conference iGaming show, have announced Bally Interactive and Dafabet as the headline sponsors for the annual gala, to take place February 5 at London’s iconic Troxy Theatre.

The ICE show takes place at London’s ExCel Center February 4-6, and the London Affiliate Conference takes place February 7-9.

 “We’re very excited to be part of Fire & Ice this year,” said John Connelly, Bally senior vice president of business development and interactive. “Bally’s continued investment and development in this area make this an attractive event to communicate our progress to the industry.”

Dafabet, an Asian online gaming company, joined Bally as a lead sponsor.

“Fire & Ice is a fantastic event to be involved with and we’re looking forward to treating our guests to an unforgettable night,” commented Dimitris Karatzas, Dafabet’s managing director of online betting and gaming. “It’s a great platform to celebrate our past year success and make it known to the iGaming world in a unique and imaginative environment.”

This year’s Fire & Ice theme is “Pantheon,” promising a night of mythological wonder and Grecian decadence. “Our guest list of iGaming executives are invited to revel in luxury while the myths of the ancient world are played out on stage,” commented Jodie Thind, co-organizer.

Other Fire & Ice sponsors include Affiliate REPUBLIK, Conversion Pros, CORE Gaming, Cognosec, Every Matrix, Gamesys, Everi, Income Access, Openlot, PayPoint.net, Pinnacle Sports, Play’n GO, Secure Trading, Sure International, TAIN, Vegas Kings and Williams Interactive.

Companies and executives wanting to attend the original iGaming networking party who have not yet reserved a space should visit www.fireandiceparty.com for further details on party and dinner tickets.

“Now in its 13th year, Fire & Ice is the most anticipated event in the iGaming social calendar, with 2,000 of the who’s who in attendance throughout the night,” said Thind. “Fire & Ice is for the industry and completely supported by the industry.”

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