Rush Street Interactive, Inc. signed Chicago television personality Brittney Payton to a brand and content deal with BetRivers.com and PlaySugarHouse.com. Daughter of Bears legendary back Walter Payton, Brittney joins Rush Street as a Brand Ambassador in two key markets: Arizona and Illinois.
Payton will help create sports betting content, sports culture content and appear in TV and radio commercials and a multitude of sports and culture content. She’ll appear on BetRivers TV
Payton won a Chicago Emmy for her work as co-host of WGN-TV’s Chicago’s Best.
“We are excited to add Brittney to our RSI family,” said Mattias Stetz, COO of RSI, which operates BetRivers.com and PlaySugarHouse.com. “Her enthusiasm for sports and pop culture, combined with her extensive experience working as a television personality will be a tremendous asset to our sports betting community.”
Payton couldn’t be happier. “It will be fun to bring a pop culture spin to sports entertainment and gaming. It’s especially exciting to be interacting with RSI’s sports betting fans in my native state of Illinois and in Arizona which I now call home.”
