G2E Asia 30 Percent Larger; 95 Percent Sold Out

G2E Asia 2018 will be 30 percent larger in exhibits, and has a plan to engage industry professionals from four key industry segments across its interactive event halls at Venetian Macao in May.

Reed Expositions and the American Gaming Association, producers of the G2E Asia trade show and conference, announced that year’s G2E show will be 30% larger, and is now 95 percent sold out.

“With the development of digital technology, more innovations will be applied to improve the overall participation experience,” the producers said in a press release. “G2E Asia will implement a comprehensive marketing promotion plan that engages industry professionals from all sectors, including segmented e-newsletters, social media promotion campaign and online matchmaking services that will be able to encompass a wide range of components attached to a public relations campaign. G2E Asia is expecting around 15,000 local and international visitors to its 2018 edition.”

The show producers also announced a configuration for this year’s show May 15-17 at Venetian Macao that will enable easy networking and display for four distinct segments of the gaming industry.

With the development of digital technology, more innovations will be applied to improve the overall experience, said the show organizers.

A comprehensive marketing promotion plan is set to engage industry professionals from all sectors, including segmented e-newsletters and social media promotion campaigns, while online matchmaking services will connect over 15,000 local and international visitors.

The latest addition to the event, Asia Lottery Expo and Forum—held concurrently with G2E Asia—will offer a unique opportunity for professionals to meet the who’s who of Asia-Pacific’s fast-growing lottery industry.

The Integrated Resort Technology & Business Solutions segment will centralize the region’s needs for sourcing of new IR products, technologies and services that drive revenue and value from non-gaming sources. It offers unprecedented networking opportunities with key decision-makers from Asian integrated resorts, and will showcase a broad array of solutions for attracting visitors beyond gaming purists and diversifying revenue streams.

Digital Content & Technology will feature a combined exhibitor showcase of digital game development and technology providers, together with a full-day forum dedicated exclusively to digital content technology. This addition is slated to serve as a hub for Asia’s gaming technology community.

The Parts and Components Pavilion, Asia’s only trade platform dedicated to the showcase of parts and components of the electronic gaming machine manufacturing industry, will attract R&D engineers, product designers, buyers and technical designers spanning across all aspects of game manufacturing, including slots and electronic table games, show organizers say.

“G2E Asia is always the most important trade platform for Asian gaming and entertainment industry,” said Stanley C., the customer service manager of Fuli Gaming, “It offers an excellent platform for us to promote our cutting-edge products. The result of last year was excellent, as we concluded business with buyers, and we are looking forward to G2E Asia 2018.”

Josephine Lee, chief operating officer of Reed Exhibitions Greater China, notes, “Over the past decade, G2E Asia has improved and expanded with each successive edition, and 2018 will be no exception. This year will broaden its reach even further with highlights of four key segments. We will continue to internationalize the event and enrich the exhibition by diversifying the content. It is my utmost pleasure to welcome our industry leaders and peers from Asia Pacific and around the globe to be part of G2E Asia 2018.”

G2E Asia 2018 visitor pre-registration is now open.

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