Genesis Expands Distribution Deal

Genesis Gaming has expended its distribution deal with Relax Gaming, which will produce new content for Malta licensees ComeOn and VideoSlots.

Relax Gaming and Genesis Gaming have expanded their collaboration to allow other operators to benefit from the service.

Genesis and Relax sealed the original strategic partnership in 2013, which saw Genesis games launched on the Relax platform for Unibet. To date nine games have been released, launching simultaneously in Flash and HTML5, with two operators already signing up for the new service.

Malta licensees ComeOn and VideoSlots will be the next operations to go live with the new content, with Genesis actively seeking out additional partners.

“Relax has a very robust and flexible platform that makes bringing mobile video slots to market fast and easy for us,” said Geoffrey Hansen, managing director of Genesis Gaming. “Our companies are able to collaborate and deliver games very quickly all the way through certification and launch with operators.”

The companies plan to further expand the partnership with the simultaneous launch of HTML5 games for both desktop and mobile browsers later this year.