Canada-based Parleh Media Group has announced that it has acquired Toronto-based Homestand Sports, a live event and media production company.
Mark Silver, Founder and CEO, Parleh Media Group said in a statement: “We are thrilled to welcome the Talks series to The Parleh family and are excited to soon bring back live fan events and watch parties across the country.” Silver added, “No one connects with diehard sports fans better than the Homestand team. Adding the Talks brands to The Parleh will help to further bolster our content production and partnerships as we look to further expand our coverage of the bustling sports betting industry.”
Homestand Sports founder and President Kevin Kennedy has been named president and executive producer of Parleh Media Group, where he will be in charge of production for its social channels, digital products and distribution partners.
Kennedy, who founded Homestand in 2014, said in a statement: “Nearly 400 live events later, it’s astounding to comprehend the tens of thousands of sports fans that Homestand has touched with our Talks series.” He added, “The opportunity to exponentially grow the reach of our content by joining Mark and the team at Parleh Media Group arrived at the perfect time with the forthcoming return to live events. Together, we’re positioned to lead and drive up the quality of sports content and experiences.”
