IGT PlaySports Enters Washington, Colorado Markets

IGT PlaySports will power sports betting at Washington’s Snoqualmie Casino, and at Colorado’s Ute Mountain Casino Hotel under a multi-year agreement.

IGT PlaySports Enters Washington, Colorado Markets

International Game Technology PLC last week announced two separate agreements to deploy its IGT PlaySports turnkey sports betting solution. The company announced it is expanding the IGT PlaySports footprint to Washington to power sports betting at Snoqualmie Casino, and to Colorado, as the sports betting platform for the Ute Mountain Casino.

Under both agreements, IGT will deliver its proven PlaySports turnkey solution, including its trading advisory services, for retail and on-premise mobile sports betting.

“As Seattle’s closest casino, Snoqualmie Casino is thrilled to offer our patrons new types of gaming experiences backed by IGT’s proven PlaySports solution,” said Stanford Le, Snoqualmie Casino chief executive officer. “IGT’s leading sports betting platform, products, trading advisory services and on-premise mobile solution will allow us to quickly and easily deploy an exceptional localized sports betting program.

“As the closest sportsbook to the Seahawks’ and Mariners’ stadiums, expanding our offering to include sports betting will enable us to further engage sports fans at our casino and complement the popular Seahawks Pit, our immersive Seahawks-branded table game experience.”

“Extending our sports betting momentum to Washington state with Snoqualmie Casino is another significant milestone for the IGT PlaySports team,” said Enrico Drago, IGT PlayDigital senior vice president. “IGT looks forward to helping the casino establish a best-in-class sports betting program and expand gaming experiences for its patrons and sports fans through our proven PlaySports technology and services.”

The company will provide similar services at the Ute Mountain Casino in Colorado.

“Ute Mountain Casino has big plans for our sportsbooks scheduled to open end of August, and we are confident that IGT’s PlaySports technology and experienced trading team will help us bring a new level of entertainment to our valued Mountain Rewards players,” said Rick Scheer, general manager of Ute Mountain Casino. “IGT has been a trusted partner of Ute Mountain Casino for many years, and we are excited to expand our relationship and differentiate our casino with the introduction of sports betting and personalized betting offers.”

“IGT is honored to help Ute Mountain Casino grow its PlaySports-powered sports betting enterprise from the ground up,” said Drago. “Our experienced trading team will ensure Ute Mountain Casino maximizes the full potential of the PlaySports platform’s integrated Player Account Management module and create compelling offers and promotions that will help build player loyalty and drive growth.

“IGT PlaySports has been processing sports wagers in Colorado since the first day of legalized sports betting in the state, and we look forward to extending that momentum with Ute Mountain Casino.”

IGT PlaySports is currently powering sports betting at more than 40 gaming outlets across the country.