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IGT to Produce Tokidoki-themed Slots

IGT has secured a license to produce a series of slots based on tokidoki, a Japanese lifestyle brand with characters used in several media, for slots to be launched in Asia.

Leading slot manufacturer International Game Technology announced that it has secured a license to develop slot content based on the popular tokidoki lifestyle brand and characters currently appearing in several media throughout Asia.

IGT will launch new tokidoki-themed games starting in 2015 at select casino properties in Singapore and Macau. The company also will make its tokidoki-themed games available in additional casino markets throughout the world.

“Asia presents such an important market growth opportunity for IGT, and with the licensing of the incredibly popular tokidoki lifestyle brand, we will develop a compelling series of market-attuned games to generate massive excitement among players,” said Joe Sigrist, IGT’s vice president of game development and global product management.

“With our strong focus on developing games that appeal to international audiences, based on themes and game dynamics that resonate regionally, we’re very pleased to launch tokidoki for players in Asia, particularly in Macau and Singapore.”

Since debuting in 2005, tokidoki has amassed a cult-like following for its larger-than-life characters and eye-popping aesthetic, emerging as a sought-after global lifestyle brand. Themes created and developed by tokidoki include Moofia, Donutella & Her Sweet Friends, UnicornO, Cactus Friends and Punkstar.