India Ranks Last Among Betting Environments

A study of optimal betting environments in 20 countries ranked the U.K. first, and India last. Each of the 20 markets have different regulatory and licensing models.

India Ranks Last Among Betting Environments

The U.K. is first; India is last.

That’s what a research firm concluded when it studied what constitutes an optimal betting environment. The study conducted by H2 Gambling Capital on behalf of the International Betting Integrity Association looked at 20 countries with different regulatory and licensing models.

“Our assessment of the various regulatory models in operation around the world has determined the key factors that are most likely to generate a successful well-regulated betting market: unlimited licensing, competitive GGR tax, wide product offering, integrity provisions and balanced advertising parameters,” said David Henwood, H2 director.

Only India and Australia represented Asia-Pacific markets, with Australia at 16 overall, according to Asia Gaming Brief.

In the study, the global regulated market produced $74.1 billion of gross win in 2019, with a prediction of $105.7 billion by 2025. This represented 16 percent of all gambling gross win in 2019. Betting is forecast to grow at twice the rate of the industry in five years, with North America expected to double by 2025. The study also found that more than 99.9 percent of regulated markets had no integrity issues.

“Regulation and market oversight, notably consumer protection remains absent across much of India,” the study said. “This has allowed related criminal activity the opportunity to flourish and continues to occupy the time of law enforcement bodies.”

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