Las Vegas will host Super Bowl LVIII in 2024. To pull it all together, the Las Vegas Convention and Visitors Authority (LVCVA) committed $40 million to the effort on January 11, the largest noncapital expenditure ever for the tourism body.
LVCVA President and CEO Steve Hill said the organizing committee hired Sam Joffray of New Orleans as the executive director and first employee. Joffray, senior vice president of the Greater New Orleans Sports Foundation will relocate to Las Vegas and hire around 10 people in his first year and even more after 2023’s Super Bowl LVII in Glendale, Arizona.
The NFL’s championship game is scheduled for Feb. 11, 2024, at Allegiant Stadium. The economic impact could be more than $571 million with over 4,500 jobs created.
“Vegas is a platform for putting on major events like this and this city is great at it,” Hill said. “So, there’s plenty of time for us to get ready, and it is going to be a spectacular Super Bowl.”
The LVCVA approved up to $2.4 million to host the NFL draft in Las Vegas in April 2020, but the outbreak of Covid-19 postponed that party until this year.
The board also agreed to $1.75 million in July 2020 to host the 2022 Pro Bowl, which will be played at Allegiant Stadium on February 6.
The committee is expected to spend nearly $60 million for game preparations and will need to raise $20 million in additional funds to go with the $40 million provided by the LVCVA.
According to Hill, the city will spend around $55 million for preparations with around $6 million in contingency funds. The NFL will pick up anything over that.
Festivities leading up to the game last at least a week, including a Fab Fest, a media center, and media party; “Opening Night” and “NFL Honors” live television broadcasts; a live entertainment and concert series; corporate hospitality events; and other activities that will drive tourism to the city.
