Northern California’s Graton Resort and Casino has named Mario Maesano as their new vice president of marketing, the latest in a 27-year career in the casino industry for Maesano.
According to the company, Maesano will be tasked with a litany of duties, including “ the development, implementation and execution of the marketing initiatives, including brand management, database marketing, creative development, traditional and social media, graphic design, public relations, sponsorship, events, promotions, entertainment, Club operations, player development and group sales.”
The veteran executive comes to Graton after serving as vice president of marketing and slot operations for the Cordish Companies, a prominent developer in the gaming, entertainment, and retail industries.
Greg Sarris, chairman of the Federated Indians of Graton Rancheria, said in a statement that the tribe was happy to welcome Maesano to Graton, and that the New Jersey native has “a demonstrated record of exceeding revenue goals, opening luxury resorts and driving increased market share.”
Maesano first began his career in the gaming industry in 1991 at Resorts International in Atlantic City.