Last week, rock stars Gene Simmons and Paul Stanley of KISS fame opened their new Rock & Brews Casino in Braman, Oklahoma.
The Rock & Brews brand is already a nationwide chain of 20 restaurants and bars, with seven more scheduled to open in the next 16 months, according to CEO Adam Goldberg. “We all act like rock stars, but more importantly we serve rock stars,” said Adam Goldberg, CEO of Rock & Brews. “Those who rock are our customers. We make them feel like rock stars when they come and dine, and now they play in our casino.”
Through an agreement with the Kaw Nation, Rock & Brews took over the former Southwinds Casino and built the new gaming center, according to the Wichita Eagle.
Stanley and Simmons were at the ribbon-cutting, just hours after returning from a KISS tour of South America.
It will be the first Rock & Blues-branded casino, but since 2015 the company has had a branded restaurant and a “rock floor” at a California casino.
“We’re bringing a lot of what we’ve learned along the way to the Braman facility,” he said.
In a statement, General Manager Bruce McClure said the “newly built property will benefit the Kaw Nation and surrounding communities by employing 200 jobs and providing a space for locals and travelers alike to enjoy delicious food and drinks, play exciting new games and immerse themselves in all things rock ‘n’ roll.”
Goldberg said Simmons and Stanley are deeply involved in the projects.
“We work daily with both Paul and Gene on our projects. They’re incredibly supportive of the Rock & Brews brand, since they’re co-founders of the brand,” he said. “Paul and Gene see and approve our design plans and our menus.” Rock & Brews Casino is one of more than 110 casinos in the Sooner State, but Goldberg said, “What we have here is totally unique, and it cannot be found anywhere near here in Oklahoma.”
