End-to-end gaming supplier Scientific Games Corporation announced a key strategic executive appointment, naming former IGT executive Susan Cartwright vice president of corporate communications, reporting directly to President and Chief Executive Officer Gavin Isaacs, and based at the company’s Las Vegas global headquarters.
Cartwright will lead Scientific Games’ global external and internal communications as well as the company’s corporate social responsibility program, effective immediately.
Cartwright most recently served as vice president of corporate communications for IGT, where she was responsible for that supplier’s internal and external corporate communication strategy and execution. During her three-year tenure, she focused on global communications strategy and tactics, corporate branding, executive thought leadership, government and investor relations communications, sales enablement, web initiatives and merger communications.
Before joining IGT, Cartwright held a number of senior management positions in marketing, advertising, communications and operations with leading communications agencies, including Noble Communications, Omnicom’s Element 79, Energy BBDO and DDB and Leo Burnett. She has worked with prominent blue-chip clients that include Johns Hopkins University, Gerber, Quaker Snacks, Zicam, Bayer, Aleve, Ziploc, Stolichnaya, Beefeater, Cleveland Clinic, Kahlua and BEHR Paint.
Isaacs said, “It is an honor to welcome someone with Susan’s experience, knowledge, and creativity to join my senior team overseeing our global communications initiatives. She is a proven performer who will provide us with valuable leadership and counsel, bringing both industry experience and years as a trusted advisor and partner to a number of large and well-respected organizations.
“Susan is talented and passionate, and I have no doubt that she will help to elevate our visibility by increasing and amplifying our voice to all stakeholders through many different channels.”