Technavio in its latest market research report forecasts that the U.S. gaming market will reach billion in revenues by 2020.
The report looks at trends in the market for the next four years.
Lead market analyst Faizan Akthar notes that U.S. casinos are moving some of their eggs out of the gaming basket, “Many casinos are adopting alternate methods to increase their customer base and expand their business in the US. For example, casinos are collaborating with prominent luxury hotels to offer entertainment options. Slot machines are often placed at restaurants, bars, and other attractions to reach out to potential customer.”
He notes that online gaming, not legal in the U.S. before 2013, is looming more and more over the casino landscape. Virtual online casinos provide more protection to user transactions than real casinos offer because they offer access after multiple verification procedures. This segment grew by almost 212% in terms of revenue in 2015, indicating a trend that is set to make online gambling the future of the casino market in the US.”
He predicts an almost “exponential growth” for online gaming among states that have not yet legalized it.
