NYX Gaming Group Limited has announced the release of slot content directly to British bookmaker and wagering operator William Hill, via NYX’s proprietary Open Gaming System.
William Hill will continue to leverage slots titles from NYX’s wholly owned subsidiary NextGen Gaming, now complemented by a wide range of games supplied by third parties aggregated on to NYX’s OGS platform.
“NYX OGS significantly widens the deployment possibilities for William Hill,” said NYX Gaming Group Commercial Director David Johnson. “I am proud the group partnership with William Hill continues to grow—through supply of catalogue and co-authored NextGen Gaming content which has borne smash titles such as Gorilla Go Wild, to this latest agreement that allows for the supply of an extended portfolio of multiple third party game suppliers via OGS.
“NYX Gaming Group boasts the widest distribution network of real-money wagering slots games in the online marketplace; the speed by which William Hill was able to implement NYX OGS is testament to the simplicity of the integration specification and the close working partnership between William Hill and NYX.”
Nick Gabriel, director of gaming operations for William Hill, added, “This latest extension with NYX Gaming Group allows William Hill to offer players the best in multi-supplier content, including the classics from NextGen Gaming that William Hill has offered for many years. The potential to partner with a significant number of suppliers new to William Hill was a significant factor in the decision to implement OGS; the expedient launch a result of the excellent working relationship between the businesses.”
