Segmenting Las Vegas

Las Vegas has many markets from high rollers to low-rolling locals. But where should casino executives concentrate to jump start the recovery from Covid? Turns out, every segment has...

Published June 28, 2021

Losing Las Vegas?

There are many things in Las Vegas that are gone but not forgotten. Those things were often signature elements of the Las Vegas experience. Veteran observer Ira David Sternberg...

Published May 3, 2021

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